Retail Reloaded
Refurbishment of “Kalle Neukölln” department store

Retail Reloaded
Refurbishment of “Kalle Neukölln” department store

Project:

KALLE NEUKÖLLN

Participants:

Agency: REALACE GmbH
Project developer: MAHRUN REAL ESTATE INVESTMENT GmbH
Architecture: Max Dudler / Aukett + Heese architects
CGI: xoio

Year:

2020

Task:

Marketingvisualization

Scope:

CGI, Postproduction

Rethinking retail – the former “Kalle Neukölln” department store is coming back to life.
Together with Max Dudler Architects and Aukett + Heese, a new vision is taking shape – one that values transformation over demolition. Contemporary office options, a vibrant food market, green gardens and modern retail spaces come together under – and even on top of – the roof of this landmark in the heart of Neukölln.

A big thank-you to Realace for letting us contribute to this glimpse of tomorrow’s Berlin.

 

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