The building of the Axel Springer Media group has always been of special architectural significance within the german capitol. The shining, golden headquarter has for several decades been situated right next to the infamous berlin wall resembling a beacon towards the eastern part of the city. Rumour says that several highrisers have been constructed in the eastern sector during the cold war to shield the eastberlin citizen from this beacon.

We felt especially honoured to be trusted to take over the architectural visualisations for Formation A in the significant competition for the new headquarter. This new building resembles a critical step into the next age of journalism, since the media group sold several “traditional” branches recently before the competition.